{"id":1957,"date":"2018-03-07T00:00:00","date_gmt":"2018-03-07T00:00:00","guid":{"rendered":"https:\/\/wip.stefanobonetti.it\/2018\/03\/07\/il-valore-delle-relazioni\/"},"modified":"2024-05-24T19:35:38","modified_gmt":"2024-05-24T17:35:38","slug":"il-valore-delle-relazioni","status":"publish","type":"post","link":"https:\/\/wipconsulting.it\/en\/il-valore-delle-relazioni\/","title":{"rendered":"Il valore delle relazioni"},"content":{"rendered":"

Come accrescere il valore delle relazioni utilizzando un mix di strumenti sia tradizionali che digitali. Relazionarsi con il consumatore utilizzando differenti leve di marketing oggi risulta pi\u00f9 facile grazie all\u2019evoluzione digitale, che ha portato nuove modalit\u00e0 di accesso e di fruizione dei diversi media, sia tradizionali che digitali. Lo stile comunicativo di un brand per\u00f2 non si improvvisa con un semplice post.<\/p>\n

 <\/p>\n

PROGRAMMA<\/h3>\n

 <\/p>\n

10.00 Registrazione partecipanti 10.30<\/p>\n

 <\/p>\n

Inizio Lavori<\/p>\n

Maurizio Iorio<\/strong> | Presidente Andec<\/p>\n

 <\/p>\n

Intervengono:<\/p>\n

 <\/p>\n

Rita Palumbo<\/strong> | CEO, WIP Consulting SrL<\/p>\n

La comunicazione come asset strategico per le imprese Il governo delle relazioni<\/p>\n

 <\/p>\n

Giancarla Bosotti<\/strong> | Strategic Planner, ADNKRONOS<\/p>\n

La comunicazione in emergenza<\/p>\n

 <\/p>\n

Sara Pupin<\/strong> | Retail & Marketing Director, PROXIMITY – Gruppo Di Martino<\/p>\n

L\u2019importanza di instaurare un rapporto di prossimit\u00e0 con il consumatore nella creazione di valore di un Brand: il progetto Proximity del Gruppo di Martino<\/p>\n

 <\/p>\n

Manuele De Mattia<\/strong> | Corporate Communication Manager, Samsung Electronics Italia<\/p>\n

La Corporate Communication secondo Samsung<\/p>\n

 <\/p>\n

Segue Tavola Rotonda a cura di Luca Figini<\/strong> | Direttore Responsabile di Leader e Dealer<\/p>\n

 <\/p>\n

12:45 Fine Lavori<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Come accrescere il valore delle relazioni utilizzando un mix di strumenti sia tradizionali che digitali. Relazionarsi con il consumatore utilizzando differenti leve di marketing oggi risulta pi\u00f9 facile grazie all\u2019evoluzione digitale, che ha portato nuove modalit\u00e0 di accesso e di fruizione dei diversi media, sia tradizionali che digitali. Lo stile comunicativo di un brand per\u00f2 […]<\/p>\n","protected":false},"author":1,"featured_media":1909,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[22,48],"tags":[],"class_list":["post-1957","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eventi","category-mercato-del-lavoro"],"yoast_head":"\nIl valore delle relazioni - WIP Consulting | Consulenza strategica<\/title>\n<meta name=\"description\" content=\"Relazionarsi con il consumatore utilizzando differenti leve di marketing oggi risulta pi\u00f9 facile grazie all\u2019evoluzione digitale\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wipconsulting.it\/en\/il-valore-delle-relazioni\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Il valore delle relazioni - 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